The commercial for it ran a TON during the football games yesterday. The first few times I saw the ad I wasn't really paying attention, and for whatever reason I only noticed the beginning. It doesn't look like a movie. From the scene in the toy store I thought it was an add for some "extreme" chewing gum or energy drink or something. But when the teddy bear starts floating around it gets kind of weird; and then the girls freaks out and it goes from light and funny to creepy in an instant. That got me intrigued. So well done "Chronicle" trailer clip editors (or whatever it is that job is called).
But honestly, most films have great trailers. It's clearly way easier to make a movie look awesome in 90 seconds than it is to actually make a quality flick. I haven't seen that movie "In Time" yet, but I will when it comes to my cable box. And I guarantee it's nowhere near as good as I want it to be. I'm sure "Chronicle" is the same story.
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